This is evidenced by ubiquitous presence of luxury brands from Starbucks to Louis Vuitton in China vs. India. So if the India market is to grow faster than China, Indian consumers need to be encouraged to buy things they do not need and pay prices that have no relation to the cost of goods. After all, market growth is about the growth of brands. Arun Maira Will India ever “grow” as fast as China?
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