University of Malaysia Organizational Culture of Airasia Paper around 2500 words ,must be completed in accordance with the requirements in the Word documentturnintin no more then 20% GROUP ASSIGNMENT:
TERM PAPER REPORT (50%)
YOUR TASK:
Read the assignment instruction carefully and prepare a term paper report. Conduct a research
in the topics mentioned below:
1. Choose any company to conduct an interview on the topics below:
Evaluate organisational culture used in the organisation.
Evaluate SWOT analysis on the organisational culture used in the organisation.
INSTRUCTIONS:
The general assessment criteria are Substance, Originality of work, Presentation, Use of
illustrations / examples, where appropriate and will be assessed based on the illustrated
grading scheme.
Independent research on the relevant topics is necessary and students are to support
their opinion(s) with references.
In order for you to conduct an effective literature review, a minimum number of
references for the whole report are 8 references, preferably from peer-reviewed journals
and articles.
Students who simply regurgitate their answers from sources may risk getting a poor
mark and may risk failing the assignment if outright plagiarism is detected.
The report should be about 2,500 words (+/- 10%)
SUBMISSION GUIDELINES
Students are supposed to meet the submission deadline during presentation.
You must submit the work in accordance to the assignment paper guidelines.
Any required time extension would be considered case by case.
All assignments must be typed and printed out. Hand written assignments are not
acceptable.
MARKING SCHEME WRITTEN (40%)
DISCUSSION
AREA
MARKING CRITERIA
WEIGHT
AGE (%)
F
D
C
B
A
0 – 39
40 – 48
49 – 59
60 – 74
75 – 100
1
Award
Table of
Contents
Introduction
List the main headings, tables,
schedules and appendices
according to the page
numbers
5
5
1-2 pages of topic
introduction
Problem
Statement
Discuss the problem which you
intend to study
5
Research
Objectives
Write your objectives of the
research work clearly
5
Literature
Review
Findings
Recommend
ations
Review 10 journal articles on
the topic of research work
Write your findings from the
survey conducted an any
organization
Write your recommendations
10
0
1
2
3-4
5
Not
included
Poor
Satisfactory
Good
Very Good
0
1
2
3-4
5
Not done
Poor
Satisfactory
Good
Very Good
0
1-2
3-5
6-8
9 – 10
Did not
state
Poor
Satisfactory
Good
Very Good
0
1-2
3-5
6-8
9 – 10
Did not
state
Poor
Satisfactory
Good
Very Good
0
1-5
6 10
11 – 15
16 – 20
Not done
Poor
Good
Very good
Satisfactory
10
0
1-4
Not done
Poor
5-8
9 – 12
13 15
Good
Very good
Satisfactory
10
0
1-4
Not done
Poor
5-8
9 – 12
13 15
Good
Very good
9 – 12
13 15
Good
Very good
Satisfactory
Conclusion
Write an overall conclusion for
your report
10
0
1-4
Not done
Poor
5-8
Satisfactory
Referencing
Presentation
Show List of references in
accordance to APA Style
5
Present your term paper report
35
Total
0
1
2
3-4
5
Not done
Poor
Satisfactory
Good
Very good
0
1-9
10-18
19-27
28-35
Not done
Poor
Satisfactory
Good
Very good
100
MARKING SCHEME PRESENTATION (10%)
Presentation Assessment Form
2
Traits
Performance levels
Fair (5 6)
Good (7 8)
Poor (1 2 3 4)
1
Presentation of
ideas
Does not present
the ideas
cogently and
logically. There
is more evidence
of random
ramblings. The
purpose of the
presentation is
not clear.
Exhibits very
poor body
language. Does
not have any eye
contact with the
audience and
appears to avoid
the audience.
Exhibits a very
low level of
confidence and
appears visibly
shaky. Finds it
difficult to answer
questions.
2
Non-verbal
communication
3
Confidence
and ability to
answer
questions
4
Appropriate
use of visual
aids
Uses visual aids
very poorly and
the use interferes
with the
presentation
5
Pronunciation
& intonation
Has a very poor
pronunciation
skills and the
voice is barely
audible.
Does present
some ideas
cogently and
logically. The
presentation at
times is
unclear.
Opening and
conclusion are
acceptable.
Makes eye
contact with the
audience at
times. But the
behavior is not
consistent.
Exhibits low
level of
confidence at
times. Does
not appear to
be confident in
answering
questions
Uses visual
aids but not
very effective in
aiding the
presentation.
The usage
distorts the
presentation at
times.
Has an
acceptable
level of
pronunciation
skills but at
times is poor.
The voice is
audible.
3
Excellent (9
10)
Does present
ideas effectively.
Opening and
conclusion are
good.
Does present
ideas in an
excellent
manner. The
organization
and the
presentation
are excellent.
Makes good eye
contact with the
audience. The
body language is
good.
Makes
excellent eye
contact with
the audience.
The body
language is
pleasing.
Exhibits a high
level confidence.
Does a good job
in answering
questions.
Exhibits a
very high
level of
confidence.
Is perfectly at
ease while
answering
questions.
Uses visual
aids very
effectively.
The usage
enhances the
quality of
presentation.
Uses visual aids
effectively. The
usage of
technology flows
with the
presentation.
Has a good
pronunciation
and intonation
skills.
Speaks with a
commanding
voice and has
excellent
pronunciation
and
intonation
skills.
6
Grammar &
vocabulary
Has very poor
choice of words
and makes
numerous
grammatical
errors.
7
Appearance
Has a very poor
sense of attire
and appearance
does not reflect a
business
appearance. For
example,
unkempt hair,
shirt and trouser
not ironed etc.
Uses
acceptable
words and
makes few
grammatical
errors. These
errors do not
interfere in
understanding
the
presentation.
Is well groomed
and the
appearance is
acceptable for
business
presentations.
For example,
shirt and
trouser that
matches, fullhand shirt etc.
4
Has good choice
of words and
makes very few
grammatical
errors.
Has excellent
choice of
words and
makes no
grammatical
errors.
Is well groomed
and has a good
business
appearance. For
example, a tie,
well-ironed shirts
and trousers etc.
Is very well
groomed and
has a very
pleasing and
professional
appearance.
For example,
a blazer, a
coat, shirt
and trouser
that matches
etc.
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