Marketing Davenport University Chrysler Group Situational Analysis Paper Select a company as the subject for your situation analysis assignment. It is advantageous to select a well known medium-large sized company that readily shares information and ideally a company which you are familiar. You have been hired by your selected company as a marketing strategy consultant. After conducting research, you will record a via face-visible video, to company executives (a.k.a. your instructor). This video will focus on your SWOT analysis and also describe how the company can build on its strengths and correct its weaknesses in order to take advantage of one designated opportunity in the market. Your video should be approximately 3-5 minutes in length (it should not exceed 5 minutes or penalties will be applied). Step 1: Research PEST: To prepare for your SWOT analysis, consider the elements of a PEST Analysis. The PEST Analysis is useful before SWOT. The PEST Analysis assesses a market from the standpoint of a particular proposition or a business. So, you should always keep your company and industry in mind when researching the elements of the PEST Analysis. Considering the elements of a PEST Analysis will help as you prepare for your SWOT Analysis.Political-Legal: In the political area, you are identifying government regulations in the industry or economy, as well as legal issues in the operating environment.Economic: The economic portion of the PEST analysis deals with the overall health of the economy and how these factors influence company, organization, or consumer decisions.Social-Cultural: The social aspect of the PEST analysis includes demographic, behavioral changes and social trends and statistics, such as age, health, and population. Also include current tastes and preferences related to the industry.Technological: The technological factors in the PEST analysis include trends in innovation, usage of technology, technological change, as well as access to technology.Step 2 – Research Competitors: As you prepare for your SWOT analysis consider the elements of a Competitor Analysis. Consider factors such as Who are the major competitors? What are the strengths and weaknesses of the top 3 competitors? What are their positioning and market shares? How does my company or its main products/services differentiate? Are there any opportunities that are not being currently offered? Researching the answers to these questions will help you better understand the strengths, weaknesses, opportunities and threats of your own business, and where it stands compared to others in the marketplace.Step 3: SWOT Analysis & Advice Video Report Out: Describe the companys internal Strengths and Weaknesses and external Opportunities, and Threats. Note that you may need to discuss factors related to your PEST and Competitor Analyses however, the main subject of your video report is the SWOT Analysis information and your advice. After reporting on your businesses main strengths, weaknesses, opportunities and threats, describe how the company can build on its strengths and correct its weaknesses in order to take advantage of one opportunity in the market. See rubric for additional details.
Why Choose Us
Top quality papers
We always make sure that writers follow all your instructions precisely. You can choose your academic level: high school, college/university or professional, and we will assign a writer who has a respective degree.
Professional academic writers
We have hired a team of professional writers experienced in academic and business writing. Most of them are native speakers and PhD holders able to take care of any assignment you need help with.
If you feel that we missed something, send the order for a free revision. You will have 10 days to send the order for revision after you receive the final paper. You can either do it on your own after signing in to your personal account or by contacting our support.
All papers are always delivered on time. In case we need more time to master your paper, we may contact you regarding the deadline extension. In case you cannot provide us with more time, a 100% refund is guaranteed.
Original & confidential
We use several checkers to make sure that all papers you receive are plagiarism-free. Our editors carefully go through all in-text citations. We also promise full confidentiality in all our services.
24/7 Customer Support
Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.
Try it now!
How it works?
Follow these simple steps to get your paper done
Place your order
Fill in the order form and provide all details of your assignment.
Proceed with the payment
Choose the payment system that suits you most.
Receive the final file
Once your paper is ready, we will email it to you.
No need to work on your paper at night. Sleep tight, we will cover your back. We offer all kinds of writing services.
You are welcome to choose your academic level and the type of your paper. Our academic experts will gladly help you with essays, case studies, research papers and other assignments.
Admission help & business writing
You can be positive that we will be here 24/7 to help you get accepted to the Master’s program at the TOP-universities or help you get a well-paid position.
Editing your paper
Our academic writers and editors will help you submit a well-structured and organized paper just on time. We will ensure that your final paper is of the highest quality and absolutely free of mistakes.
Revising your paper
Our academic writers and editors will help you with unlimited number of revisions in case you need any customization of your academic papers