MT445 Kaplan University Assessing Active Listening Skills Discussion ASSIGNMENT 1 For every different sales call, the seller is responsible to provide inf

MT445 Kaplan University Assessing Active Listening Skills Discussion ASSIGNMENT 1

For every different sales call, the seller is responsible to provide information to help a buyer’s success within their own work situation. Working together means providing information and knowledge beyond the specs of a product and may include the buyers own customer base. The more a salesperson can help the buyer be successful, the more likelihood of the seller’s success.

Scenario:

I was on my way to a meeting with a new client, one of my first. When I arrived, I was kept waiting for 5 minutes while a series of staff entered and exited the client’s office. I was then ushered into an office that had various citations on the walls for quality control and many reports were stacked on the client’ desk. She had a very serious demeanor and when I looked around the office for clues as to who this client was, I could not find any personal mementos so I dove into my usual sales pitch regarding our cell phone products. She apologized for starting the meeting late and keeping me waiting. I told her that it was no problem and decided to skip the small talk and get down to describing our products. After listening about 5 minutes and leaning back in her chair, she asked me,

“How would your cell phone products help us to relate to our customers since the majority are senior citizens?”

When I responded, I was not that specific and instead said that our brochure had much of the technical information the client might want. But I quickly added that I would be glad to give her a personalized tour of our plant and that we were always amenable to adapting to the client’s needs. In fact, we had a booth reserved for the upcoming Technology Expo where a select list of guests would be privy to upcoming innovations we were pioneering and we would enjoy entertaining her there as a prospective future client. After all I said leaning forward and giving her my undivided attention, I knew she would want to be kept up to date regarding new developments.

She said she appreciated my suggestion and asked would I add her to the list of guests. Then she expressed a need to attend a department meeting and asked if she might show me out.

I realized that was my cue to depart and I rose quickly in response.

Checklist:

Based on the scenario provided, describe the social style of the buyer and the seller. Explain your reasoning.
What kind of sales presentation did the sales person make?
What could the salesperson have done differently to improve this sales call with the potential client without making the client angry, based on your identified client social style?
Provide the pertinent data necessary to answer the client’s question.
Analyze how this data will be useful for the client in relating to their customers.
Explain the type of communications between the seller and client and present successes and failures of this meeting.

Submit a 500-word Microsoft Word document in APA format with additional title and reference pages to the unit Dropbox.

ASSIGNMENT 2 IS ATTACHED Unit 5 [MT445]
Unit 5 Assignment: Perfectly Competitive and
Monopoly Firms
Student Name:
In this Assignment, you will calculate total cost, total revenue, and total profit/loss. Based on the
computed results, you will determine the optimal quantity of output that maximizes profit under a
perfectly competitive market. Moreover, you will evaluate the antitrust laws and merger guidelines
based on market shares of firms to prevent a monopoly and promote competition in the economy.
Instructions: Answer all of the following questions. You are required to follow proper APA format.
Read the Criteria section below for more information before you begin this Assignment.
In this Assignment, you will be assessed on the following outcomes:
MT445-3: Analyze the production decision in profit maximization for the four primary market structures.
GEL-7.6: Apply ethical rules governing the field of study.
1. How does the demand curve faced by a perfectly competitive firm differ from the market demand
curve in a perfectly competitive market? Explain.
2. A perfectly competitive firm has the following fixed and variable costs in the short run. The market
price for the firm’s product is $140.
Output
0
1
2
3
4
5
6
FC
$90
90
90
90
90
90
90
VC
$0
90
170
290
430
590
770
TC
___
___
___
___
___
___
___
TR
___
___
___
___
___
___
___
Profit/Loss
___
___
___
___
___
___
___
a. Complete the table.
b. What level of output should the firm produce to maximize profits?
c. Assume this firm is making a loss when it produces its 7th unit of output. What should the firm
do in the short-run? Should it operate at loss or shutdown in the short run?
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Unit 5 [MT445]
3. How does the profit maximization condition for a monopoly differ from that for a perfectly competitive
firm? How does this difference impact efficiency under each market structure? Explain.
4. The following table provides market share information about the soft-drink industry. Review anti-trust
laws and the merger guidelines under Chapter 15: “Monopoly and Antitrust Policy” and conduct your
own research on U.S. anti-trust laws in the Online Library or the internet to answer the following
questions.
Company
Coca-Cola
Pepsi-Co
Cadbury Schweppers
Other
Market Share
37%
35%
17%
11%
a. Apply the Herfindahl-Hirschman Index (HHI) market concentration rules that guide mergers
between companies to prevent monopoly creation and to promote competition among firms.
Based on the market shares of the companies in the table, the merger of which companies
will be highly concentrated? What ethical rules will be affected based on U.S. anti-trust laws
and merger guidelines in regard to a highly concentrated market?
b. Do you think the Department of Justice and the Federal Trade Commission would approve a
merger between any two of the first three companies listed in the table based U.S. merger
guidelines and anti-trust laws? Explain.
c. Do you think this market has barriers to entry? If yes, what might be the market barriers?
Criteria
•
This Assignment should be written in Standard English and demonstrate exceptional content,
organization, style, and grammar and mechanics.
•
Respond to the questions in a thorough manner, providing specific examples where asked.
•
Your sources and content should follow proper APA format (A title page is not required).
Review the APA formats found in the Writing Resources accessed through the Academic
Success Center within the Academic Tools area of the course.
•
Review the grading rubric to ensure all points have been captured in the paper.
References (add references in APA format in the space below)
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Unit 5 [MT445]
Directions for Submitting your Assignment
Complete your Assignment in this Word document. Submit your Assignment by the end of Unit 5 to
the Unit 5 Assignment Dropbox. Make sure to save a copy of your work and be sure to confirm that
your file uploaded correctly.
Unit 5 Assignment
Points
Possible
Points
Earned
Content and Analysis
Problem #1
How does the demand curve faced by a perfectly competitive firm
differ from the market demand curve in a perfectly competitive
market? Explain.
Problem #2
A perfectly competitive firm has the following fixed and variable costs
in the short run. The market price for the firm’s product is $140.
Complete the table (a)
What level of output should the firm produce to maximize profits? (b)
8
Assume this firm is making a loss when it produces its 7th unit of
output. What should the firm do in the short-run? (c)
Problem #3
How does the profit maximization condition for a monopoly differ from
that for a perfectly competitive firm? How does this difference impact
efficiency under each market structure?
Problem #4
The following table provides market share information about the softdrink industry. (a-c)
Writing style, grammar, and APA format.
Total
4
7
4
8
8
6
45
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