BUS401 Carousel of Miami Valley Beauty College National Marketing Manager Test Kit See attached document and fill it out properly. See attached document and fill it out properly. National Marketing Manager Test Kit
Thanks for taking this, its the last step to determining if you will be a suitable National
Marketing Manager at The Black Sheep. The below tasks are real-world issues you will face on a
day-to-day basis in this role.
The entire exercise should take you an hour or less to complete. Please fill in your answers in
the blank spaces provided below. If you have any questions, please dont hesitate to reach out
to The Black Sheep for clarification.
The below recap is lacking structure and punctuation. Rewrite it as though you
would send it to a client.
Hi Katharine. The team finished all of their events for last week. You can find the details below.
Scheduled for last week. 2 Street Teams. Overall, the events went well! The team found a ton of
foot traffic behind the Union! Lots of students were hanging out by the terrace and loved the
bright colored keychains. I have attached a PDF recap that includes a link to the photos from
the events. You have no events scheduled for next week due to the holiday weekend. Our
campaign will pick back up again the Week of 7/8. Your schedule for that week is below.
Schedule for Week of 7/8: 3 Street Teams. I’ll make sure the team picks up on Monday, July 8th
too. Let me know if you have any questions. Have a great holiday! Blake
Rewrite your recap here:
Sometimes event feedback from Campus Campaign Managers is poorly-written.
Rewrite the following comments so that they are appropriate to send to a
“Weather was very sunny lots of people out and about:
“Snacks were popular.
Rewrite the feedback here:
Missed Pick-Up Text
Weve staged the opening of a text in which the Campus Campaign Manager
missed a pick-up. How would you respond to this text?
Text from NMM:
Hey Jared! I just wanted to confirm that you picked up all the materials from the client
yesterday. Let me know!
Response from CCM:
Hey Blake. Sorry for the late notice. But I wasn’t able to pick up yesterday because a few
things came up last minute. I’ll make sure and grab the materials today.
Write Your Response Here:
Identifying Good and Bad Campaign Pictures
Below are 5 pictures submitted from an event. 3 are acceptable, 2 are
unacceptable. Please identify which 2 are unacceptable, and why.
Which 2 are bad, and why? (Note: We know the pixelation is bad in some of
these– dont worry about that.):
Test Your Instincts
Here are a few situations you might find yourself in– briefly explain how you
would handle them.
1.) What do you tell the client when a team doesn’t execute an event on the correct
2.) A client has instructed you to tell your team to target on-campus orientations during
an event. Your team is then asked to leave campus during the event. What do you tell the
3.) Your team has quit the morning of one of their events, what is your first move?
4.) A client has emailed you asking if your team can do an event last-minute and your
team is unavailable. What is your first move?
5.) A client emails you and asks the team to pick up additional materials after they had
picked up the day before. What is your first move?
How would you handle each situation?
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