DB 101 admon

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  1. Discussion Board

    Let’s do an Aristotelian rhetorical analysis of a political ad together:

    • Watch the following ad and discuss the rhetorical strategies the ad employs.
    • Identify any appeals to Ethos, Pathos, or Logos. What is the dominant appeal in the ad? Look for visual rhetoric.
    • How do the appeals relate to each other? How would you summarize the argument that the ad makes?
    • 200 words min.
    • Respond to two classmates (100 word min.)For all three of the appeals they all correlate with the message being presented in Hillary Clinton’s Ad which was to enhance the slander and how Donald Trump was willing to expression his opinions to any age viewers. The closing of the ad was suppose to benefit Clinton’s campaign to gain new viewers, supporters, or even band wagoners with choose her as the next president.
  • 2. Discussion Board

    Please read “The Rhetorical Situation” in the Week One Readings before completing this discussion.

    • Let’s take a look at an ad and identify the audience, the context, and the kairotic moment.
    • These things aren’t all separate, they usually intertwine.
    • If you were not paying attention to politics in 2012, here is a little context about the “Binders of Women” gaffe.

    After watching the ad “Trouble Relating to Women,” answer the following questions:

    1. Who is the author and target audience?
    2. How does the ad appeal to the target audiences’ values?
    3. What is necessary context to know about the ad? What was going on in the country around that time? What was the national conversation about?
    4. What kairotic moment does the ad seize upon and how does it use it?
    • Write a paragraph of 300-400 words that answers these questions in paragraph form.
    • The paragraph should give us a good idea of the rhetorical situation of the ad.

    “Rhetorical Situation”

    • 300-400 words.

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