BUS499 Amazon Presentation In this assignment, you are to use the same corporation you selected and focused on for Assignments 1, 2, and 3. Consider the c

BUS499 Amazon Presentation In this assignment, you are to use the same corporation you selected and focused on for Assignments 1, 2, and 3.

Consider the corporation you have selected to use in your first three assignments. Identify one of the firm’s major competitors that you would consider working for.

Research the corporation on its own Website, the public filings on the Securities and Exchange Commission EDGAR database (http://www.sec.gov/edgar.shtml), in the University’s online databases, and any other sources you can find. The annual report will often provide insights that can help address some of these questions.

You will do a 15 minutes presentation to the Board of Directors of the corporation. Develop an eight to twelve slide PowerPoint presentation with speaker notes or record a video based upon Assignments 1 through 4. You may choose to compare your chosen corporation to a major competitor with whom you would like to work. You will make recommendations to the Board of Directors based upon your analysis and decision on why the corporation remains or is not a good fit for you.

Determine the impact of the company’s mission, vision, and primary stakeholders on its overall success as a competitive employer in the industry.

Create a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats.

Based on the SWOT analysis, outline a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats.

Discuss the various levels and types of strategies the firm may use to maximize its competitiveness and profitability.

Outline a communications plan the company could use to make the strategies you recommend above known to all stakeholders.

Develop an executive level Power Point presentation with 8 -12 slides with speaker notes and appropriate graphics or professional video.

Assess efforts by this corporation to be a responsible (ethical) corporate citizen and determine the impact these efforts (or lack thereof) have on the company’s bottom line. Provide specific examples to support your response.

Use at least three (3) quality references. Note: Wikipedia and other Websites do not quality as academic resources. In this assignment, you are to use the same corporation you selected and focused on for
Assignments 1, 2, and 3.
Consider the corporation you have selected to use in your first three assignments. Identify one of
the firm’s major competitors that you would consider working for.
Research the corporation on its own Website, the public filings on the Securities and Exchange
Commission EDGAR database (http://www.sec.gov/edgar.shtml), in the University’s online
databases, and any other sources you can find. The annual report will often provide insights that
can help address some of these questions.
You will do a 15 minutes presentation to the Board of Directors of the corporation. Develop an
eight to twelve slide PowerPoint presentation with speaker notes or record a video based upon
Assignments 1 through 4. You may choose to compare your chosen corporation to a major
competitor with whom you would like to work. You will make recommendations to the Board of
Directors based upon your analysis and decision on why the corporation remains or is not a good
fit for you.
Determine the impact of the company’s mission, vision, and primary stakeholders on its overall
success as a competitive employer in the industry.
Create a SWOT analysis for the company to determine its major strengths, weaknesses,
opportunities, and threats.
Based on the SWOT analysis, outline a strategy for the company to capitalize on its strengths
and opportunities, and minimize its weaknesses and threats.
Discuss the various levels and types of strategies the firm may use to maximize its
competitiveness and profitability.
Outline a communications plan the company could use to make the strategies you recommend
above known to all stakeholders.
Develop an executive level Power Point presentation with 8 -12 slides with speaker notes and
appropriate graphics or professional video.
Assess efforts by this corporation to be a responsible (ethical) corporate citizen and determine
the impact these efforts (or lack thereof) have on the company’s bottom line. Provide specific
examples to support your response.
Use at least three (3) quality references. Note: Wikipedia and other Websites do not quality as
academic resources.
References must be submitted on a Works Cited page using SWS format. This course requires
use of Strayer Writing Standards (SWS). The format is different than other Strayer University
courses. Please take a moment to review the SWS documentation for details.
The specific course learning outcomes associated with this assignment are:
• Determine ways in which the vision, mission, and stakeholders of a firm impact that
firm’s overall success.
• Identify how the six segments of the general environment affect an industry and its firms.
• Identify the five forces of competition.
• Analyze the external environment for opportunities and threats that impact the firm.
• Analyze the internal environment of a company for strengths and weaknesses that impact
the firm’s competitiveness.
• Identify various levels and types of strategy in a firm.
• Assess the ethical implications related to strategic decisions.
• Predict ways in which corporate governance will affect strategic decisions.
• Assess the relationship between strategy and organizational structure.
• Use technology and information resources to research issues in business administration.
• Write clearly and concisely about business administration using proper writing
mechanics.
How to Use This Template
 Each slide needed in your submission is provided in this template.
 Do not add slides
 Do not delete slides (except the “How to Use This Template” slide)
 Replace the “blue” font on each slide with your presentation content
 Change all font to black
 Use bullet points on the slides
 Do not type every word you plan to say on the slide
 Enter the text/transcript of your talk in the speaker notes section
 The speaker notes section is the gray area below each slide
 Do not enter your speaker notes in comment boxes
 DO NOT include audio, video, or graphics
 Delete this slide before submitting your assignment
Assignment 4
Insert Student’s Name Here
Insert Firm’s Name Here
 Impacts on
 Impact of Company’s Mission on Success

insert a bullet or two describing the mission’s impact to overall competitive success
 Impact of Company’s Vision on Success

insert a bullet or two describing the vision’s impact to overall competitive success
 Impact of Stakeholders on Success

insert a bullet or two describing the impact of stakeholders to overall competitive
success
SWOT Strategy
 Strength: Insert strength here
 Insert a bullet describing the strategy to capitalize on the strength
 Insert another bullet describing the strategy to capitalize on the strength
 Opportunity: Insert opportunity here
 Insert a bullet describing the strategy to capitalize on opportunities
 Insert another bullet describing the strategy to capitalize on opportunities
SWOT Strategy
 Weakness: Insert weakness here
 Insert a bullet describing the strategy to minimize weaknesses
 Insert another bullet describing the strategy to minimize weaknesses
 Threat: Insert threat here
 Insert a bullet describing the strategy to minimize threats
 Insert another bullet describing the strategy to minimize threats
Competitiveness Strategy
 Business-Level Competitiveness Strategies
 1st bullet point of business-level strategy to maximize competitiveness
 2nd bullet point of business-level strategy maximize competitiveness
 Corporate-Level Competitiveness Strategies
 1st bullet point of corporate-level strategies to maximize competitiveness
 2nd bullet point of corporate-level strategies to maximize competitiveness
Profitability Strategy
 Business-Level Profitability Strategies
 1st bullet point of business-level strategy to maximize profitability
 2nd bullet point of business-level strategy maximize profitability
 Corporate-Level Profitability Strategies
 1st bullet point of corporate-level strategies to maximize profitability
 2nd bullet point of corporate-level strategies to maximize profitability
Communications Plan
 Communicate Competitiveness Strategies by:
 1st bullet point on the plan to communicate the competitiveness strategies
to stakeholders
 2nd bullet point on the plan to communicate the competitiveness strategies
to stakeholders
Communications Plan
 Communicate Profitability Strategies by:
 1st bullet point on the plan to communicate the profitability strategies to
stakeholders
 2nd bullet point on the plan to communicate the profitability strategies to
stakeholders
Corporate Social Responsibility
 Responsible (ethical) corporate citizen
 1st bullet point on the assessment of efforts by the corporation to be a
responsible (ethical) corporate citizen – specific example
 2nd bullet point on the assessment of efforts by the corporation to be a
responsible (ethical) corporate citizen – specific example
 Impact of efforts on company’s bottom line
 1st bullet point on the impact the efforts have on the company’s bottom line
– specific example
 2nd bullet point on the impact the efforts have on the company’s bottom
line – specific example
References
 Hitt, M. A., Ireland, R. D., & Hoskisson, R. E. (2013). Strategic
management: Concepts and cases: Competiveness and globalization
(10th ed.). Mason, OH: South-Western Cengage Learning.
 Insert second source
 Insert third source
 Insert any additional sources

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