Event Internship 3 (EVI330S) – Non execution project

Event Internship 3 (EVI330S) – Non execution project
1. Project Description
Please read and familiarise yourself with the project framework in its entirety. You must work
independently. Please note that you will NOT execute the said event. The said brief is fictitious and
intended for academic purposes only; please note that you must draw from all relevant theory taught
in class to adequately attempt the said task. You may work individually or in groups of no more than
2 people.
Due Dates:
Proposal: 12 June 2020 (You are more than welcome to submit it before the closing date, and I
encourage you that you consult with the coordinator to ensure that you are on the right path)
Presentation: 11 and 12 August 2020
Reflective Report: 30 September 2020 (must be submitted in hardcopy by 16H00)
2. Event Brief
The City of Cape Town seeks to appoint the service of an amateur/novice events coordinator to
submit an appropriate proposal to host a community based event in the month of November 2020.
The event will focus on Diabetes with the aim to educate communities about the importance of
promoting a healthy lifestyle especially amongst young adults (18 – 30 years). The maximum
expected attendance is around 300 attendees. Please note that this is a community based event so
no tickets can be sold i.e. no admission fee. Delegates should ideally be community based
persons/organisations who could further influence healthier lifestyles. The City of Cape Town is
sponsoring the following event venues: Kraaifontein Civic Centre, Muizenberg Civic Centre or
Khayelitsha OR Tambo Sports Complex. You may only choose ONE.
Elements which must be included in proposal:
 Suitable and appropriate Event programme; please consider a programme which refrains
from having attendees just sitting passively listening to large amounts of information.
Consider making it interactive, informative and memorable.
 Securing an external organisation/association to provide event with credibility (this could
be related to funding, support, naming rights)
 Source affordable, appropriate catering options
 Specify décor options and venue set up
 Specify technical and operational assistance required
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Event Internship 3 (EVI330S) – Non execution project
 Affordable, impactful strategy/ideas to market/promote event
 Specify and justify sponsors
 Seed funding is R5000.00 (fictitious); further sponsorships and the like to cover expenses
would need to be undertaken by yourself
3. Project Outcomes
By the end of the Project; you will be expected to demonstrate the following:
3.1. The ability to prepare a well-constructed, realistic, industry aligned Event proposal with
includes a budget
3.2. The ability to prepare and present a professional Presentation to internal/external panel of
3.3. The ability to construct an individual Reflective report
3.4.Conduct self and peer assessments critically and objectively.
4. Project Objectives
4.1.Prepare a detailed Event Proposal in response to afore-mentioned project brief
4.2. The proposal must include a realistic budget bearing in mind that the seed funding provided is
4.3.Prepare a presentation and present to a panel comprising of internal and external persons
4.4.Prepare a detailed individual Reflective Report
5. Skills and Competencies
Project based learning is intended to foster/promote and target the following skills/abilities and
competencies: Critical thinking, problem solving, team work and collaboration, communication,
reflection, research, citizenship and self-management.

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